AI Insights · Timothy · October 2025
Top 5 Free-to-Play Games on iOS in New Zealand Q3 2025
Explore the performance trends of the top 5 free-to-play iOS games in New Zealand during Q3 2025, featuring data on downloads, revenue, and active users from Sensor Tower.
In the third quarter of 2025, free-to-play games on the iOS platform in New Zealand showcased varied performance metrics. Here, we delve into the top five games and their trends in downloads, revenue, and active users, based on data from Sensor Tower.
Clash Royale saw a strong increase in weekly downloads, peaking at 8.3K in early September. Revenue was robust, with a notable high of approximately $68.6K in the week of August 4. Active users consistently grew, reaching over 52K by the end of the quarter.
Roblox maintained a stable presence with weekly downloads ranging from 3.1K to 5.7K. Revenue fluctuated slightly, averaging around $1.1K to $1.6K weekly. Active users showed a peak in late September with over 147K engaged users.
Block Blast! experienced a decline in downloads mid-quarter but rebounded to 6.2K by the end of September. Active users remained high, with numbers hovering around 128K to 147K throughout the quarter.
Kingshot exhibited a steady climb in revenue, reaching $37.9K by the last week of September. Downloads were stable, fluctuating between 1.7K and 3.3K. Active users saw a slight increase, ending the quarter at 6.4K.
Magic Tiles 3: Piano Game had a modest performance with downloads ranging from 1.7K to 3.8K. Revenue stayed around $300 to $400 weekly, while active users varied, peaking at 21K in late September.
These insights illustrate the dynamic landscape of the mobile gaming market in New Zealand. For detailed analytics, visit Sensor Tower's comprehensive reports.